CEO KPIs

CEO KPIs

 

Students at Equitix Investing: 

– Learn to be a portfolio manager (PM) 

– Learn to do management restructuring (C – Level HRD) 

– Learn to be a CFO (Not only talking about numbers but also knowing how to reach that number) 

– Learn to be a professional CEO 

* They all find BSC – KPI difficult. 

* 3P salary, see a lot, but when they study, they find it very difficult to apply, not everyone can do it. 

* A lot of schooling but the right tools for implementation and details in the market they have never seen. 

Not to mention human psychology, the current scale is enough to meet the successful implementation without a lot of assessment and understanding of the actual status and general level of the system.

 

In the bank of KPIs (Several thousand KPIs) that Equitix Investing team synthesized during BSC – This KPI for about 20+ businesses, share some perspectives for you about KPIs of specialized CEO position. 

– A good founder is not necessarily good at being a CEO 

– A good CEO is not necessarily as good as a Founder 

– A person who is good at both – Extremely rare 

But if you want to retire as chairman of the Board of Directors, you at least must know what a professional CEO does, if not, how can you empathize and manage? So, learning is very important. 

Referring to the CEO’s KPIs helps you imagine what indicators the CEO should bear in operating & developing the company when it is large-scale.

Financial KPIs:

1. Revenue growth rate
2. Net Revenue Ratio
3. Gross Profit Margin
4. Operating Cash Flow
5. Return on Investment (ROI)
6. Economic Value Added (EVA): Profit profit after tax – (Invested capital) * WACC where WACC is the average of the cost of capital
7. Debt-to-equity ratio
8. Current ratio (Is it safe?)
9. Ratio operating expense ratio (OPEX)
10. EBITDA
11. P/E: How many times more investors are willing to pay you based on 1 dollar of equity
12. Free cash flow for shareholders: Willing to have can be distributed to shareholders without reinvesting pressure
13. Market capitalization: Negotiating pricing to close investor deals
14. ROA: Return on total assets
15. Dividend payout ratio

Non-financial KPIs, which are something investors are eager to know but not on the financial statements.

1. The level of employee engagement with the business
2. Employee satisfaction level
3. Personnel retention rate
4. Distribution (Communication + persuasion) employee performance evaluation (BSC – KPI )
5. Training effectiveness level
6. Leadership development program
7. Average number of days filling vacancies
8. Employee promotion rate
9. Employee satisfaction with benefits
10. Number of training hours per employee
11. Succession planning readiness level
12. Employee development from middle management
13. Percentage of employees participating in team building
14. Employee recognition and reward level
15. Employee feedback response rate
16. Employee performance improvement rate
17. Employee satisfaction with management process performance
18. Employee welfare index
19. HR policy compliance rate
20. Employee absenteeism rate
21. Team missing skills analysis
22. HR’s career advancement rate according to the framework standard
23. Employee onboarding satisfaction level
24. Employee motivation index
25. Employee job satisfaction level
26. ROI assessment of employee recognition programs
27. The rate of technology application in human resources
28. Process automation and compliance rate
29. Employee learning & development engagement rate
30. BSC completion rate – employee KPI
31. Employee leave survey response rate

Each company strategy has its own set of BSC – KPIs, the problem is that you consultants and management learners, managers must be very sensitive about business strategies, at least study properly, and know 3 strategic strategies tools: SWOT, GE, QSPM … to help business owners choose what to do with the current status quo. 

Each business has a different situation and pain, it is important to see the pain to assess the ability to respond because each owner only has this much money, this number of people, this level of skill, and relationships to deal with the pain.

Can’t force them to do things that are too complicated when they’re running around eating every meal.

It is not possible to cure back pain when treating abdominal pain is more important. 

It is not possible to do BSC – KPI without knowing what specific key strategic activities they need to do. 

We need to be more responsible to the driver … guess the car to avoid: 

– Slash too far from the present 

– Understand the pain but also have to have a solution 

– The total benefit is the highest, which means: a) Low damage best & b) Maximum benefit.

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